Behind the build
The stories behind the product, and why things got built the way they did.
Review Request Emails: Timing, Examples, and a Post-Purchase Flow
Build review request emails around real product experience, not just order date: 5 observed examples, 8 copyable templates, review-type and media decisions, reminders, suppression, incentive guardrails, QA, and measurement.
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25 sales promotion examples for ecommerce stores
Choose among 25 ecommerce promotions by the job you need done, the shopper who qualifies, and the cost to check. Includes 13 live OnVoard template configurations.
ReadProduct recommendation analytics beyond clicks 🎁
A recommendation getting clicked feels like success. I wouldn't stop there. A click tells you the shopper found a recommendation interesting enough to inspect. That's useful. But there's still a fairly large gap between "that looked interesting" and "I bought it." That's the gap I want product recommendation analytics to make obvious.
ReadEmail marketing analytics: check delivery before opens 📬
Open rate is probably the first email marketing metric most people look at. I think that's backward. Before I care whether someone opened an email, I want to know whether the email reached them in the first place. A subject line can't rescue a message that never made it to an inbox.
ReadActionPop popup analytics: did it actually help the sale? 🎯
Assisted revenue sits right there on ActionPop's Overview. I want it there, just not claiming more than it can prove. When someone engages with an ActionPop campaign and an order follows, that order can count toward assisted revenue. The campaign was part of the path to purchase. That doesn't mean the popup caused the order.
ReadReviews analytics beyond your average rating ⭐
Average rating tells you how the reviews you've collected scored. It won't tell you whether collection is still moving. Or whether one product is pulling the average down. And it says nothing about what the emails asking for reviews are worth. That's what the new review analytics in Reviews are for.
ReadReperks loyalty program analytics: 4 numbers that show if it pays 🎁
Reperks enrolls a customer the moment they register an account. So a store can post a very high membership rate simply because most repeat buyers have accounts, not because the program moved anyone. Loyalty Revenue tells you how much members spent, not how much the program changed what they did.
ReadCheck out our new demo store
We have added a new demo store to illustrate all our apps in store. If you want a quick preview to see how all OnVoard apps works in a store, do check out the demo store.
ReadSteal Good Emails from Top Stores 💌
Your Chance to Steal Good Emails from Top Stores 💌 Over the past few months I've also started WhoSentWhat, a new project to collect email inspirations from top ecommerce stores. Now merchants like…
ReadOur production servers was suspended by Google Cloud
The last 24 hours has been tough. As a 4 years customer, our production servers have been suspended by Google Cloud because we didn't fill up some information on-time. To be clear, it has been more…
ReadA better way to use social proof notifications on your website
Many websites these days add social proof notifications with the intent to boost their overall conversion. The surge in demand has sparked a rise in many social proof notifications vendors starting…
ReadSet it up tonight. It sells tomorrow.
Connect your store and switch on the flows that big brands have been running for years.