MailerLite prices by subscriber count on 2 plans, Comfort and Power (renamed in 2026 from Growing Business and Advanced), each sold monthly or at a standing annual rate. Here is the full ladder, checked by hand, and a calculator at your own numbers.
Pricing checked September 4, 2026. MailerLite sets these prices, not us, and they can change them any time.
100,000 sends included (10x). $80.10/mo if paid annually, about 10% less.
$15/mo for the contacts, plus about $20 for the email at this volume.
Both sides resolved at the same contacts and the same sends, both at list price. Want every OnVoard app rather than email alone? All-In-One runs about $59.80/mo here.
Every point on both lines is 1 call to the same pricing engine the calculator below runs, on Comfort monthly, the plan this page compares against. Their line is a staircase because the price is fixed inside a bracket and jumps at the ceiling; ours moves with contacts and with what you actually send.
The dotted line marks 10,000 contacts, and each price beside a vendor above is that vendor at that point. Lines show the monthly list price at 2 emails per contact a month. A line that stops has run past that vendor’s own published ladder; nothing here is extrapolated. Move the calculator further down the page and the marked position moves with it.
2 plans, each sold monthly or annually. Every row below is independently verified; nothing here is derived or a limited-time promo.
This is the monthly rate, billed every month. Switch to Annual above to see the per-month price if you prepay the year; both figures are independently verified, not derived.
Set your contacts and how much email you send. MailerLite's price only moves with contacts; ours moves with both, because we sell email sends separately from the contact count. Switch the billing basis below to compare annual rates too.
The buttons above fill this in from your contact count. 4x means 4 emails a month per contact.
We use the audience number entered above as the billable contact, profile or subscriber count for each platform. Vendors define billable audiences differently, and a real count after migration can differ.
| Vendor | Estimated price | Plan | Fits workload | Pricing basis | Details |
|---|---|---|---|---|---|
| OnVoardLowest cost | $35.00/mo | Marketing Platform | Fits | By contacts + sends | |
How this number was worked out
What makes this bill go up nextGrows to $45.00/mo at 30,000 emails a month. VerificationNo capture date is published for this figure.
| |||||
| MailerLite | $89.00/mo | Comfort | Fits | By contacts | |
How this number was worked out
What makes this bill go up nextGrows to $129/mo at 15,000 contacts. VerificationChecked September 4, 2026. | |||||
Pricing is not feature equivalence. These estimates show what each platform charges for the workload you entered. Plans can include different automation, segmentation, SMS, support, ecommerce, and other features.
Compare all platforms, same contacts and sends carried over.
By subscribers, in brackets, on 2 plans: Comfort (metered sends, 10x your bracket in monthly emails) and Power (unlimited sends under a fair-use policy). Both plans are sold monthly or as a per-month annual rate, about 10% cheaper, paid upfront for the year.
No. MailerLite renamed its plans in 2026: "Growing Business" became Comfort, and "Advanced" became Power. The tiers and prices this page shows are the current, post-rename ladder.
No, and this is the one place MailerLite is simpler than the rest of this family: the annual rate is a standing, always-available billing interval (about 10% below monthly, paid upfront for the year), not a time-limited discount that expires or requires new-customer status. Every row on both the monthly and annual ladders below is independently verified, with no derived rows and no promo asterisk.
MailerLite does not publish a per-email overage rate. What its own documentation states is that a subscriber who was Active at any point during the billing cycle counts toward your bracket even if deleted before the cycle ends, and Free-plan overage blocks new subscribers being added (manually, by API, or by integration), not just outbound sending. OnVoard states this plainly: below Unlimited, extra sends are $1 per 1,000 from a balance you top up; at Unlimited, there is nothing to run out of.
No. Unsubscribed and bounced subscribers do not count toward the limit, and a subscriber saved in more than 1 group is billed once, not once per group (unlike Mailchimp, which bills the same person twice if they are in 2 audiences). Whether Unconfirmed (double opt-in pending) subscribers count is not documented either way by MailerLite, so this page does not state it.
Yes, and it is more generous on sends than most of the field: up to 250 contacts and 2,500 email sends a month, free. OnVoard's paid plans start above that.
2 things. First, contacts and sends are 2 separate, adjustable settings on every plan, priced together rather than requiring a second plan tier for unlimited sending. Second, MailerLite's price only ever buys email; OnVoard's All-In-One price is the same 2 settings plus every other OnVoard app, for a contact-rate premium instead of separate bills.
Pricing checked September 4, 2026. Every tier on both plans, monthly and annual, is independently verified by stepping MailerLite's own pricing slider. Nothing on this page is derived or promotional.
Set your contacts and sends in the calculator above, or just start free and find out.