Who this applies to#
- Applies to the authenticated sending domain reported by Google
What Domain reputation requires#
- Maintain good sending behavior and reduce spam to improve the reputation Google reports for that authenticated domain
What this does not require#
- The source does not establish one inheritance rule that every provider applies across domains and subdomains
Common mistakes#
- Assuming every provider uses the same domain inheritance rules
Domain reputation checklist#
- Identify the authenticated domain
- Monitor its behavior
- Keep provider scope visible
Commonly confused with#
OnVoard's take#
Domain reputation is useful only when the authenticated domain and reporting provider are named.